Every activation, every event, every ticket, every dollar of value Viva Houston has delivered to Fight My Injury / Caso Peleado since the partnership launched in April 2026 — consolidated into one complete record.
We want to acknowledge the concerns surrounding the back-to-school activation in August. The event experienced significant on-site operational, access, security, and VIP-capacity issues that were outside of Viva Houston's control. We addressed those concerns directly with the event organizers. That experience does not reflect Viva Houston's standard. No monetary value has been credited to Fight My Injury for that event.
The first full month of the partnership — Viva Houston put Fight My Injury inside 11 Houston events and activated the AEW athlete interview inside the Fight My Injury office.
| Event | Value |
|---|---|
| Aventura | $1,920 |
| Foster vs. Ford | $1,178 |
| Carín León | $900 |
| R&B Lovers Tour | $778 |
| Alejandro Sanz | $736 |
| Juvenile | $730 |
| Camila | $530 |
| Carlos Vives | $530 |
| Jorge Lozano | $178 |
| Parking / Event Operations | $100 |
| AEW | $684 |
| Total — June Ticket Value | $8,264 |
Five activations delivered. One activation experienced organizer-side failures and was credited at $0 — documented transparently below.
| Deliverable | Value |
|---|---|
| Premium Grupo Frontera Concert Access | $487 |
| Chingo Bling Promotional Video & Integration | $512 |
| La Diabla Dinner / Hospitality | $189 |
| Promotion, Planning & Coordination | $375 |
| Total | $1,563 |
| Deliverable | Value |
|---|---|
| Premium Floor-Seat Concert Tickets | $998 |
| Dinner / Hospitality | $189 |
| Total | $1,187 |
| Deliverable | Value |
|---|---|
| Family-of-Four Ticket Giveaway | $196 |
| Camila Influencer Experience (2 tickets) | $94 |
| Promotional & Coordination Support | $358 |
| Total | $648 |
Viva Houston coordinated Fight My Injury's participation alongside Chingo Bling — school-supply giveaway, Viva photographer, and VIP experience were all planned and prepared.
September brought a UFC fighter interview, a Salsa Fest branded content activation under Caso Peleado × Viva Houston, and premium Omar Courtz concert access.
Viva Houston coordinated and produced a branded interview with a professional UFC fighter, placing Fight My Injury directly inside the combat sports conversation with one of the sport's active competitors.
Viva Houston executed a branded interview series at The Salsa Fest under the Caso Peleado × Viva Houston banner, extending the firm's presence into Houston's Latin music and culture scene.
| Activation / Period | Est. Value |
|---|---|
| June 2026 — Ticket & Event Value (11 Events) | $8,264 |
| World Cup / Argentina × La Calle | $485 |
| Grupo Frontera + Chingo Bling + La Diabla | $1,563 |
| Bun B Takeover / Suite Experience | $527 |
| Fuerza Regida VIP Floor Seats + Dinner | $1,187 |
| Hot Wheels Giveaway + Camila Experience | $648 |
| Omar Courtz — Premium Concert Tickets (2 × $432) | $864 |
| UFC Fighter Interview & Brand Integration | $500 |
| The Salsa Fest — Caso Peleado × Viva Houston Branded Interviews | $375 |
| Back-to-School Activation | $0 |
Six months in, the numbers speak clearly — 27M views, a 4.5M monthly average, $14,413 in documented activation value, and Fight My Injury placed inside Houston's biggest entertainment and community moments. Add in 4 personal injury case referrals and two websites built — FightMyInjury.com and CasoPeleado.com — and this partnership benefits both sides and Viva Houston is committed to continuing to deliver at this level. Let's lock in October and beyond.